22 RELEASE NEW SINGLE AND MUSIC VIDEO “CHROMA KEY”
The Norwegian prog rockers 22 are releasing a second single from their upcoming double album You Are Creating, due November 23rd via Indie Recordings (Nordics) and Long Branch Records (rest of the world). The song is a fast-paced, cheerful and uplifting five-minute run. It’s got a versatile and tightly packed rhythm section lightly colored by a wild, buzzing, ever-changing solo guitar and carried by expressive colorful, Jeff Buckley-like vocals. Check it out and stay tuned for their intriguing new album!
22 - CHROMA KEY OUT NOW - STREAM or watch the video
Guitarist Magnus Børmark about "Chroma Key": "Chroma Key is a song about our physical reality being in a reciprocal reflecting relationship with our inner world. Where to start if you want to make a change? It is lyrically somewhat inspired by Michael Jackson's "Man in the mirror", though our song encourages crushing the looking glass, and see what happens then. I also thought of this song as a good song to drive to, and the guitar riff was based on some tom-pattern that andreas (the drummer) made. The title of the song alludes to a rainbow, and how all the colours combined can unlock something bigger than the individual parts. Since light is basically sound at a much higher frequency, we have used specific colours for the respective instruments in "22", so as to visually match what is going on aurally.
22 have defined their own musical domain as an eclectic, melodic, energetic and stadium-appealing progressive rock outfit. „You Are Creating“ is a conceptual album divided into two limbs, making it up to the listener to create a whole of these two parts, trusting the active participation of the listener. “You Are Creating” is an assertion made by 22 that the listener is the one creating the effects of the music they are hearing. Pitch and rhythm in different arrangements (songs) are just tools provided by the artist, which the listener utilizes and thus creates the experience of music.
The band claims that it is not the artist’s stories and emotions that is “given” to the listener. The listener uses music actively to explore their own emotional, mental and spiritual realms. Therefore, music is able to create experiences on such an intimate and personal level, having millions of different people from different cultures thinking: “they are singing about my life!” or “that’s exactly how i feel” in response to hearing the exact same recording of the exact song. Consciously or not, humans use music to explore their own life, world and being.
Every song on “You Are Creating” is made with the above-mentioned mechanism as an all-permeating creative principle.
"You Are Creating" is available in the following editions:
- Double Gatefold LP incl. 'Limb1' on mint coloured vinyl and 'Limb2' on purple coloured vinyl, printed innersleeves and download code
- 2CD Digipak
- Digital (as single albums "You Are Creating: Limb1" & "You Are Creating: Limb2")
"You Are Creating" is available for pre-order here: https://22.lnk.to/youarecreating
Pre-order CD, LP & merch HERE.